Symphonic Sampling Webstore 

ORCHESTRAL TOOLS
REDESIGN 

ORCHESTRAL TOOLS
REDESIGN 

Orchestral Tools is known for a growing collection of innovative, expressive orchestral instruments crafted from meticulous recordings for  professional film composers, amateurs and students.
A competitive web store concept has been developed to provide a better and affordable experience. Bringing greater content flexibility for scaling with an visual refresh, a web store experience revamp was needed.

Orchestral Tools is known for a growing collection of innovative, expressive orchestral instruments crafted from meticulous recordings for  professional film composers, amateurs and students.
A competitive web store concept has been developed to provide a better and affordable experience. Bringing greater content flexibility for scaling with an visual refresh, a web store experience revamp was needed.

Dark Theme (2)

Project Goal

• Redesign current website to cater new concepts and functionality
• Improve user experience of purchase and manging licences

• Optimise mobile experience
• Explore the use of motion design to provide a more interactive experience
• Complete a new eco-system workflow
• Revamp brand identity

• Redesign current website to cater new concepts and functionality
• Improve user experience of purchase and manging licences

• Optimise mobile experience
• Explore the use of motion design to provide a more interactive experience
• Complete a new eco-system workflow
• Revamp brand identity

The Challenges

Understand the composing "eco-system", workflow and new business concepts
• Tackle various use cases and deliver a holistic system & flow across platforms & devices
• Present the product in a Straightforward & structured way

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LOGO REDESIGN

 As Orchestral Tools produces digital music sampling collections from acoustic music. The  idea was to bring acoustic and digital music elements together.  So a combination of stave and faders became a major elemets of the new logo.

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Type Refresh
Type Refresh

WEBSTORE REDESIGN

Platform - Web & Sampler (plug-in)

Various workflow and functionality have been considered across platforms.

Various workflow and functionality have been considered across sampler (plugin), desktop and mobile.

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Explore Samples by Studios & Collections

Discover same acourstic space samples by studios as well as similar collections by series.

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Introduce Single Instruments

Instead of getting a complete collection,  this is a more affordable option for users to get what they really needed and good fit  for their creations.

Instead of getting a complete collection, this is a more affordable option for users to get what they really needed and good fit  for their creations.

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Manage Your Licenses in one place

 Status overview of collections such as update availability, release date, payment status & upgrade possibilities from previous purchase. Besides license & installation status can be managed e.g. download licensed instruments, complete collection or upgrade as a bundle.

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DESIGN SYSTEM

Considering scalability and consistent experience across different platform as well as plug-in,
a design system was built based on atomic design methodology. 

Considering scalability and consistent experience across different platform as well as plug-in, a design system was built based on atomic design methodology. 

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ORCHESTRAL TOOLS  Brand & Webstore Redesign
ROLE UI/UX Design, Art Direction

ORCHESTRAL TOOLS  
Brand & Webstore Redesign

ROLE
UI/UX Design, Art Direction

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