Orchestral Tools is known for a growing collection of innovative, expressive orchestral instruments crafted from meticulous recordings for professional film composers, amateurs and students.
A competitive web store concept has been developed to provide a better and affordable experience. Bringing greater content flexibility for scaling with an visual refresh, a web store experience revamp was needed.
Orchestral Tools is known for a growing collection of innovative, expressive orchestral instruments crafted from meticulous recordings for professional film composers, amateurs and students.
A competitive web store concept has been developed to provide a better and affordable experience. Bringing greater content flexibility for scaling with an visual refresh, a web store experience revamp was needed.
• Redesign current website to cater new concepts and functionality
• Improve user experience of purchase and manging licences
• Optimise mobile experience
• Explore the use of motion design to provide a more interactive experience
• Complete a new eco-system workflow
• Revamp brand identity
• Redesign current website to cater new concepts and functionality
• Improve user experience of purchase and manging licences
• Optimise mobile experience
• Explore the use of motion design to provide a more interactive experience
• Complete a new eco-system workflow
• Revamp brand identity
• Understand the composing "eco-system", workflow and new business concepts
• Tackle various use cases and deliver a holistic system & flow across platforms & devices
• Present the product in a Straightforward & structured way
As Orchestral Tools produces digital music sampling collections from acoustic music. The idea was to bring acoustic and digital music elements together. So a combination of stave and faders became a major elemets of the new logo.
Various workflow and functionality have been considered across platforms.
Various workflow and functionality have been considered across sampler (plugin), desktop and mobile.
Discover same acourstic space samples by studios as well as similar collections by series.
Instead of getting a complete collection, this is a more affordable option for users to get what they really needed and good fit for their creations.
Instead of getting a complete collection, this is a more affordable option for users to get what they really needed and good fit for their creations.
Status overview of collections such as update availability, release date, payment status & upgrade possibilities from previous purchase. Besides license & installation status can be managed e.g. download licensed instruments, complete collection or upgrade as a bundle.
Considering scalability and consistent experience across different platform as well as plug-in,
a design system was built based on atomic design methodology.
Considering scalability and consistent experience across different platform as well as plug-in, a design system was built based on atomic design methodology.
ORCHESTRAL TOOLS Brand & Webstore Redesign
ROLE UI/UX Design, Art Direction
ORCHESTRAL TOOLS
Brand & Webstore Redesign
ROLE
UI/UX Design, Art Direction